Digital Innovation: A Definition and Integrated Perspective

This chapter introduces digital innovation as an emerging area of information systems research. We present and discuss unique characteristics of digital technology and their implications for innovation. We define digital innovation as the co-creation of novel offerings through recombination of digital and/or physical components. Viewing digital innovation as an iterative, open-ended organizational activity, we revisit conventional assumptions of innovation such as the producer-consumer divide, process-product distinction, and value creation. Finally, we highlight the promise of an integrative digital innovation perspective for information systems research.