Digital Exploitation through Emotional Labour: The Work-practices of Influencers

Anna-Bertha Heeris Christensen; Richard Gyrd-Jones; Michael B. Beverland

Digital Exploitation through Emotional Labour: The Work-practices of Influencers

Anna-Bertha Heeris Christensen, Richard Gyrd-Jones, Michael B. Beverland

Institut for Afsætningsøkonomi

University of Sussex

Publikation: Konferencebidrag › Paper › Forskning › peer review

Originalsprog	Engelsk
Publikationsdato	2020
Antal sider	27
Status	Udgivet - 2020
Begivenhed	36th EGOS Colloquium 2020: Organizing for a Sustainable Future: Responsibility, Renewal & Resistance - Virtual Conference, Hamburg, Tyskland Varighed: 2 jul. 2020 → 4 jul. 2020 Konferencens nummer: 36 https://www.egosnet.org/2020/hamburg/general_theme

Konference

Konference	36th EGOS Colloquium 2020
Nummer	36
Lokation	Virtual Conference
Land/Område	Tyskland
By	Hamburg
Periode	02/07/2020 → 04/07/2020
Internetadresse	https://www.egosnet.org/2020/hamburg/general_theme

Emneord

Emotional labour
Digital exploitation
Influencer marketing
Authenticity

Handle.net

Persistent link

Citationsformater

@conference{7329678c7d6d4d3995369f8367871986,

title = "Digital Exploitation through Emotional Labour: The Work-practices of Influencers",

keywords = "Emotional labour, Digital exploitation, Influencer marketing, Authenticity, Emotional labour, Digital exploitation, Influencer marketing, Authenticity",

author = "{Heeris Christensen}, Anna-Bertha and Richard Gyrd-Jones and Beverland, {Michael B.}",

year = "2020",

language = "English",

note = "36th EGOS Colloquium 2020 ; Conference date: 02-07-2020 Through 04-07-2020",

url = "https://www.egosnet.org/2020/hamburg/general_theme",

}

TY - CONF

T1 - Digital Exploitation through Emotional Labour

T2 - 36th EGOS Colloquium 2020

AU - Heeris Christensen, Anna-Bertha

AU - Gyrd-Jones, Richard

AU - Beverland, Michael B.

N1 - Conference code: 36

PY - 2020

Y1 - 2020

KW - Emotional labour

KW - Digital exploitation

KW - Influencer marketing

KW - Authenticity

KW - Emotional labour

KW - Digital exploitation

KW - Influencer marketing

KW - Authenticity

M3 - Paper

Y2 - 2 July 2020 through 4 July 2020

ER -