Different forms of key account management: In a transaction cost perspective

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

Abstract

Udgivelsesdato: winter

Originalsprog	Engelsk
Tidsskrift	The Journal of Selling & Major Account Management
Vol/bind	4
Udgave nummer	2
Sider (fra-til)	73-85
Antal sider	13
ISSN	1463-1431
Status	Udgivet - 2002

Opstilling: 658.901 bje
Løbe nr.: 027572

@article{b7ed87e0c02211db9769000ea68e967b,

title = "Different forms of key account management: In a transaction cost perspective",

abstract = "Udgivelsesdato: winter",

keywords = "Transaktionsomkostninger, Key account management",

author = "Mogens Bjerre",

note = "Opstilling: 658.901 bje L{\o}be nr.: 027572",

year = "2002",

language = "English",

volume = "4",

pages = "73--85",

journal = "The Journal of Selling & Major Account Management",

issn = "1463-1431",

number = "2",

}

TY - JOUR

T1 - Different forms of key account management

T2 - In a transaction cost perspective

AU - Bjerre, Mogens

N1 - Opstilling: 658.901 bje Løbe nr.: 027572

PY - 2002

Y1 - 2002

N2 - Udgivelsesdato: winter

AB - Udgivelsesdato: winter

KW - Transaktionsomkostninger

KW - Key account management

M3 - Journal article

SN - 1463-1431

VL - 4

SP - 73

EP - 85

JO - The Journal of Selling & Major Account Management

JF - The Journal of Selling & Major Account Management

IS - 2

ER -