Design Challenging the Concept of Market

Tore Kristensen; Gorm Gabrielsen

doi:10.1007/978-3-031-23152-0_10

Design Challenging the Concept of Market

Tore Kristensen^*, Gorm Gabrielsen

^*Corresponding author af dette arbejde

Publikation: Bidrag til bog/antologi/rapport › Bidrag til bog/antologi › Forskning › peer review

Abstract

This chapter will explore contradictions between design and marketing by identifying links between design work and marketing work. The general image of the designer and marketing consultant is that the designer draws, uses computer aided design tools and makes material models, while the consultant works making computations by computer.

Originalsprog	Engelsk
Titel	Design Education Across Disciplines : Transformative Learning Experiences for the 21st Century
Redaktører	Mikka J. Lehtonen, Tomi Kaupinnen, Laura Sivula
Antal sider	13
Udgivelsessted	Cham
Forlag	Palgrave Macmillan
Publikationsdato	2023
Udgave	1
Sider	159-171
Kapitel	10
ISBN (Trykt)	9783031231513, 9783031231544
ISBN (Elektronisk)	9783031231520
DOI	https://doi.org/10.1007/978-3-031-23152-0_10
Status	Udgivet - 2023

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Citationsformater

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Design Challenging the Concept of Market. / Kristensen, Tore ; Gabrielsen, Gorm.
Design Education Across Disciplines: Transformative Learning Experiences for the 21st Century. red. / Mikka J. Lehtonen; Tomi Kaupinnen; Laura Sivula. 1. udg. Cham: Palgrave Macmillan, 2023. s. 159-171.

Publikation: Bidrag til bog/antologi/rapport › Bidrag til bog/antologi › Forskning › peer review

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