Danish Multinational Corporations in China: An Evolutionary Approach to Internationalization

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    Resumé

    Multinational corporations (MNCs) strategise in a dynamic multi-polar world consisting of changing environments at home and abroad. They continuously face a new set of push- and pull-factors for internationalising activities. In recent decades, internationalisation has been reaching into emerging markets, which are significantly different from MNCs' traditional locations. As globalisation progresses, internationalisation increasingly involves exploitation strategies, i.e., offshoring of production; market access; and exploration strategies such as internationalisation of innovation. This article looks into how Danish MNCs have evolved into the Chinese economy, investigating the trajectories of how and when four Danish MNCs entered the Chinese economy and how the strategy patterns have emerged from cost reduction, to market access, and recently to innovation. Over 30 years, China has developed into an important hub for MNC offshoring of innovation. The four MNCs have changed the mandate of the Chinese innovation sites into global centres of excellence.
    OriginalsprogEngelsk
    TidsskriftInternational Journal of Multinational Corporation Strategy
    Vol/bind2
    Udgave nummer1
    Sider (fra-til)51-75
    ISSN2059-1047
    DOI
    StatusUdgivet - 2017

    Bibliografisk note

    CBS Bibliotek har ikke adgang til materialet

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    title = "Danish Multinational Corporations in China: An Evolutionary Approach to Internationalization",
    abstract = "Multinational corporations (MNCs) strategise in a dynamic multi-polar world consisting of changing environments at home and abroad. They continuously face a new set of push- and pull-factors for internationalising activities. In recent decades, internationalisation has been reaching into emerging markets, which are significantly different from MNCs' traditional locations. As globalisation progresses, internationalisation increasingly involves exploitation strategies, i.e., offshoring of production; market access; and exploration strategies such as internationalisation of innovation. This article looks into how Danish MNCs have evolved into the Chinese economy, investigating the trajectories of how and when four Danish MNCs entered the Chinese economy and how the strategy patterns have emerged from cost reduction, to market access, and recently to innovation. Over 30 years, China has developed into an important hub for MNC offshoring of innovation. The four MNCs have changed the mandate of the Chinese innovation sites into global centres of excellence.",
    author = "Haakonsson, {Stine Jessen}",
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    Danish Multinational Corporations in China : An Evolutionary Approach to Internationalization. / Haakonsson, Stine Jessen.

    I: International Journal of Multinational Corporation Strategy, Bind 2, Nr. 1, 2017, s. 51-75.

    Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

    TY - JOUR

    T1 - Danish Multinational Corporations in China

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    Y1 - 2017

    N2 - Multinational corporations (MNCs) strategise in a dynamic multi-polar world consisting of changing environments at home and abroad. They continuously face a new set of push- and pull-factors for internationalising activities. In recent decades, internationalisation has been reaching into emerging markets, which are significantly different from MNCs' traditional locations. As globalisation progresses, internationalisation increasingly involves exploitation strategies, i.e., offshoring of production; market access; and exploration strategies such as internationalisation of innovation. This article looks into how Danish MNCs have evolved into the Chinese economy, investigating the trajectories of how and when four Danish MNCs entered the Chinese economy and how the strategy patterns have emerged from cost reduction, to market access, and recently to innovation. Over 30 years, China has developed into an important hub for MNC offshoring of innovation. The four MNCs have changed the mandate of the Chinese innovation sites into global centres of excellence.

    AB - Multinational corporations (MNCs) strategise in a dynamic multi-polar world consisting of changing environments at home and abroad. They continuously face a new set of push- and pull-factors for internationalising activities. In recent decades, internationalisation has been reaching into emerging markets, which are significantly different from MNCs' traditional locations. As globalisation progresses, internationalisation increasingly involves exploitation strategies, i.e., offshoring of production; market access; and exploration strategies such as internationalisation of innovation. This article looks into how Danish MNCs have evolved into the Chinese economy, investigating the trajectories of how and when four Danish MNCs entered the Chinese economy and how the strategy patterns have emerged from cost reduction, to market access, and recently to innovation. Over 30 years, China has developed into an important hub for MNC offshoring of innovation. The four MNCs have changed the mandate of the Chinese innovation sites into global centres of excellence.

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