Cultural Usability: The Effects of Culture on Usability Testing

Qingxin Shi

    Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

    Abstract

    Culture has already played an important role in the global market. It not only affects products, but also impacts on usability evaluation methods. This project aims to examine in the established thinking aloud usability evaluation method (TA UEM), how does the evaluator build a supportive relationship and communicate effectively with the user in order to find relevant usability problems in culturally localized applications. It includes three parts, pilot study, field study and experiments, to get both qualitative data and quantitative data. From this project, we hope to find an effective way to structure our TA UEM methodology to capture or be sensitive towards the mental models and ways of thinking in different cultural groups.
    OriginalsprogEngelsk
    TitelHuman-Computer Interaction – INTERACT 2007 : 11th IFIP TC 13 International Conference, Rio de Janeiro, Brazil, September 10-14, 2007, Proceedings
    RedaktørerCécilia Baranauskas, Philippe Palanque , Julio Abascal
    Vol/bind2
    UdgivelsesstedHeidelberg
    ForlagSpringer Science+Business Media
    Publikationsdato2007
    Sider611-616
    ISBN (Trykt)9783540747994
    DOI
    StatusUdgivet - 2007
    BegivenhedInteract 2007 Socially Responsible Interaction - Rio de Janeiro, Brasilien
    Varighed: 10 sep. 200714 sep. 2007

    Konference

    KonferenceInteract 2007 Socially Responsible Interaction
    Land/OmrådeBrasilien
    ByRio de Janeiro
    Periode10/09/200714/09/2007
    NavnLecture Notes in Computer Science
    Vol/bind4663
    ISSN0302-9743

    Emneord

    • Thinking Aloud Usability Testing
    • Culture
    • Localization
    • Evaluator Effect

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