CRM System Implementation: How Great Expectations in Sweden are Dashed in China

Linda Frygell, Sven Carlsson, Jonas Hedman

    Publikation: Bidrag til tidsskriftTidsskriftartikelpeer review

    OriginalsprogEngelsk
    TidsskriftJournal of Information Technology Case and Application Research
    Vol/bind13
    Udgave nummer3
    Sider (fra-til)7-20
    ISSN1522-8053
    StatusUdgivet - 2011

    Citationsformater