Consumers and advertising: A tale of contradictions, mutuality and responsibility

Suzanne C. Beckmann

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

OriginalsprogEngelsk
TitelProceedings of the 31st EMAC, 28-31 May, Braga, Portugal
ForlagEMAC
Publikationsdato2002
StatusUdgivet - 2002
BegivenhedThe 31th EMAC Annual Conference 2002 - University of Minho, School of Economics & Management, Braga, Portugal
Varighed: 28 maj 200231 maj 2002
Konferencens nummer: 31

Konference

KonferenceThe 31th EMAC Annual Conference 2002
Nummer31
LokationUniversity of Minho, School of Economics & Management
LandPortugal
ByBraga
Periode28/05/200231/05/2002

Citer dette

Beckmann, S. C. (2002). Consumers and advertising: A tale of contradictions, mutuality and responsibility. I Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal EMAC.
Beckmann, Suzanne C. / Consumers and advertising : A tale of contradictions, mutuality and responsibility. Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal. EMAC, 2002.
@inproceedings{57bd42507f7011dfb8b6000ea68e967b,
title = "Consumers and advertising: A tale of contradictions, mutuality and responsibility",
author = "Beckmann, {Suzanne C.}",
year = "2002",
language = "English",
booktitle = "Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal",
publisher = "EMAC",

}

Beckmann, SC 2002, Consumers and advertising: A tale of contradictions, mutuality and responsibility. i Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal. EMAC, The 31th EMAC Annual Conference 2002, Braga, Portugal, 28/05/2002.

Consumers and advertising : A tale of contradictions, mutuality and responsibility. / Beckmann, Suzanne C.

Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal. EMAC, 2002.

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

TY - GEN

T1 - Consumers and advertising

T2 - A tale of contradictions, mutuality and responsibility

AU - Beckmann, Suzanne C.

PY - 2002

Y1 - 2002

M3 - Article in proceedings

BT - Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal

PB - EMAC

ER -

Beckmann SC. Consumers and advertising: A tale of contradictions, mutuality and responsibility. I Proceedings of the 31st EMAC, 28-31 May, Braga, Portugal. EMAC. 2002