Conceptual Understanding: DSD in the Light of Supplier-Retailer Relationships in the CP Industry

Herbert Kotzab

Publikation: Bidrag til bog/antologi/rapportBidrag til bog/antologiForskningpeer review

OriginalsprogEngelsk
TitelDirect Store Delivery : Concepts, Applications and Instruments
RedaktørerAndreas Otto, Franz Josef Schoppengerd, Ramin Shariatmadari
Udgivelses stedGermany
ForlagSpringer Science+Business Media
Publikationsdato2009
Sider43-56
ISBN (Trykt)978-3-540-77212-5
ISBN (Elektronisk)978-3-540-77213-2
DOI
StatusUdgivet - 2009

Bibliografisk note

Trykt i løbenr. 092721

Emneord

  • markedsføring
  • distributionskanaler
  • DSD
  • Direct store delivery

Citationsformater

Kotzab, H. (2009). Conceptual Understanding: DSD in the Light of Supplier-Retailer Relationships in the CP Industry. I A. Otto, F. J. Schoppengerd, & R. Shariatmadari (red.), Direct Store Delivery: Concepts, Applications and Instruments (s. 43-56). Germany: Springer Science+Business Media. https://doi.org/10.1007/978-3-540-77213-2_4