Children's knowledge and interpretation of commercial advertising: intentions, truthfulness and viewing habits

Publikation: Working paper › Forskning

Opstilling: 659.14 mar
Løbe nr.: 016205

Emneord

@techreport{cbabbda0c02311db9769000ea68e967b,

title = "Children's knowledge and interpretation of commercial advertising: intentions, truthfulness and viewing habits",

keywords = "Danmark, TV-reklamer, Forbrugeradf{\ae}rd, B{\o}rn",

author = "Anne Martensen and Flemming Hansen",

note = "Opstilling: 659.14 mar L{\o}be nr.: 016205",

year = "2001",

language = "English",

type = "WorkingPaper",

}

TY - UNPB

T1 - Children's knowledge and interpretation of commercial advertising

T2 - intentions, truthfulness and viewing habits

AU - Martensen, Anne

AU - Hansen, Flemming

N1 - Opstilling: 659.14 mar Løbe nr.: 016205

PY - 2001

Y1 - 2001

KW - Danmark

KW - TV-reklamer

KW - Forbrugeradfærd

KW - Børn

M3 - Working paper

BT - Children's knowledge and interpretation of commercial advertising

CY - København

ER -