Building Research Groups

Adam Lindgreen, C. Anthony Di Benedetto, Roderick J. Brodie, Peter Naudé

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Abstrakt

Business school leaders would like to attract and keep the top research talent in order to stay competitive, attract high-potential students, and recruit the most promising young faculty. To accomplish these objectives, a successful research environment for its business academic researchers needs to be established, so that they can produce a sustainable research stream. We examine important antecedents including business school research strategy, leadership, governance, and policy, and from these we develop a set of conditions that are related to long-term success of research programs in academic business institution. As detailed illustrations, we elaborate the experiences of two active research institutions - the Industrial Marketing and Purchasing (IMP) Group and the Contemporary Marketing Practices (CMP) Group - and discuss how each of these groups has implemented the conditions for success. We conclude with general observations on the environmental conditions most conducive to sustainable business school research, and present implications regarding the role of the journal editor as a gatekeeper.
OriginalsprogEngelsk
TitelHow to Fast-track Your Academic Career : A Guide for Mid-career Scholars
Antal sider36
UdgivelsesstedCheltenham
ForlagEdward Elgar Publishing
Publikationsdato2021
Sider61-96
Kapitel4
ISBN (Trykt)9781839101779
ISBN (Elektronisk)9781839101786
DOI
StatusUdgivet - 2021
NavnHow To Guides

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