Building a Lifestyle Brand Through Extensions: Bhumi Organic Cotton

Anjum Khan, Michael Beverland

Publikation: Bidrag til bog/antologi/rapport › Bidrag til bog/antologi › Forskning › peer review

Originalsprog	Engelsk
Titel	Fashion Business Cases : A Student Guide to Learning with Case Studies
Redaktører	Leslie Davis Burns
Antal sider	8
Udgivelsessted	New York
Forlag	Fairchild Books
Publikationsdato	2021
Kapitel	15
ISBN (Trykt)	9781501362996
Status	Udgivet - 2021

CBS Bibliotek har ikke adgang til materialet

Citationsformater

@inbook{4c304e9eba5b42f6871f37fbc0a8541b,

title = "Building a Lifestyle Brand Through Extensions: Bhumi Organic Cotton",

author = "Anjum Khan and Michael Beverland",

note = "CBS Library does not have access to the material",

year = "2021",

language = "English",

isbn = "9781501362996",

editor = "Burns, {Leslie Davis}",

booktitle = "Fashion Business Cases",

publisher = "Fairchild Books",

address = "United States",

}