Brands vs Private Labels in the Grocery Market: Has the Financial Crisis Rocked the Consumer Loyalty Boat?

Publikation: Konferencebidrag › Paper › Forskning › peer review

Originalsprog	Engelsk
Publikationsdato	2012
Antal sider	7
Status	Udgivet - 2012
Begivenhed	19th International Conference on Recent Advances in Retailing and Services Science - Wien, Østrig Varighed: 9 jul. 2012 → 12 jul. 2012 Konferencens nummer: 19 http://w3.bwk.tue.nl/nl/onderzoek/urban_planning/eirass/vienna_2012/

Konference	19th International Conference on Recent Advances in Retailing and Services Science
Nummer	19
Land/Område	Østrig
By	Wien
Periode	09/07/2012 → 12/07/2012
Internetadresse	http://w3.bwk.tue.nl/nl/onderzoek/urban_planning/eirass/vienna_2012/

Handle.net

@conference{3c254bcf3c8a4d99a8cf07b89be66ca4,

title = "Brands vs Private Labels in the Grocery Market: Has the Financial Crisis Rocked the Consumer Loyalty Boat?",

author = "Jan M{\o}ller and Torben Hansen",

year = "2012",

language = "English",

note = "19th International Conference on Recent Advances in Retailing and Services Science ; Conference date: 09-07-2012 Through 12-07-2012",

url = "http://w3.bwk.tue.nl/nl/onderzoek/urban_planning/eirass/vienna_2012/",

}