Becoming a Solution Provider: Integrating in the Customer Process: The Case of Equipment Producers and Trackunit as Enabler

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Abstrakt

This report stems from research undertaken by Copenhagen Business School (CBS) as part of the applied research project ‘Driving Competitiveness through Servitization’.
The aim of the project is to examine the potential of services as a means of improving the competitive ability of Danish industry. The project is supported by the Danish Industry Foundation and involves close collaboration with Danish companies.
Further information about the project is available at blog.cbs.dk/servitization
OriginalsprogEngelsk
UdgivelsesstedFrederiksberg
ForlagCopenhagen Business School, CBS
Antal sider15
ISBN (Trykt)9788793226340
ISBN (Elektronisk)9788793226357
StatusUdgivet - 2018

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