A Tool for Testing, Diagnosing and Providing Creative Input for Corporate Communication

Tore Kristensen, Flemming Hansen, Gorm Gabrielsen, Jens Halling

Publikation: KonferencebidragPaperForskning

OriginalsprogEngelsk
Publikationsdato2001
StatusUdgivet - 2001
BegivenhedThe 30th EMAC Annual Conference 2001: Rethinking European Marketing - Norwegian School of Economics, Bergen, Norge
Varighed: 8 maj 200111 maj 2001
Konferencens nummer: 30

Konference

KonferenceThe 30th EMAC Annual Conference 2001
Nummer30
LokationNorwegian School of Economics
LandNorge
ByBergen
Periode08/05/200111/05/2001

Bibliografisk note

Opstilling: 441 kri
Løbe nr.: 016644
Sider: 9

Emneord

  • Virksomhedens kommunikation
  • Testning
  • Faktoranalyse

Citationsformater