A Nudge in the Right Direction

    Publikation: Bidrag til bog/antologi/rapportBidrag til rapportForskning

    Abstract

    Derived from the field of behavioural economic research, the policy approach of “nudging” has now been under discussion for some time. This approach, often described as a liberal, social or soft paternalism, seeks to engender changes in the behaviour of people with gentle nudges* as opposed to bans and commandments. This concept may also be able to open up new possibilities the field of financial consumer protection.
    OriginalsprogEngelsk
    TitelYearbook 2014 : Cui Bono? Yearbook 2014 On the Protection and Responsibilities of Banks and Consumers
    RedaktørerHubertus Vath
    UdgivelsesstedFrankfurt am Main
    ForlagFrankfurt Main Finance
    Publikationsdato2014
    Sider48-49
    StatusUdgivet - 2014

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    Bidrag til del 5: Ideas

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