A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success

Thomas Ritter; Jens Geersbro; Wesley J. Johnston

A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success

Thomas Ritter, Jens Geersbro, Wesley J. Johnston

Institut for Afsætningsøkonomi

Georgia State University

Publikation: Konferencebidrag › Paper › Forskning

Originalsprog	Engelsk
Publikationsdato	2011
Antal sider	27
Status	Udgivet - 2011
Begivenhed	The 5th International Conference on Business Market Management - Tampere, Finland Varighed: 18 maj 2011 → 20 maj 2011 Konferencens nummer: 5 http://tta.mediacabinet.fi/en/research/marketing_and_international_business/5th_international_conference_on_business_market_management_(bmm_2011)/?id=145

Konference

Konference	The 5th International Conference on Business Market Management
Nummer	5
Land/Område	Finland
By	Tampere
Periode	18/05/2011 → 20/05/2011
Internetadresse	http://tta.mediacabinet.fi/en/research/marketing_and_international_business/5th_international_conference_on_business_market_management_(bmm_2011)/?id=145

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Persistent link

Citationsformater

@conference{9407038d7a414b30832f618d6f8e498e,

title = "A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success",

author = "Thomas Ritter and Jens Geersbro and Johnston, {Wesley J.}",

year = "2011",

language = "English",

note = "The 5th International Conference on Business Market Management ; Conference date: 18-05-2011 Through 20-05-2011",

url = "http://tta.mediacabinet.fi/en/research/marketing_and_international_business/5th_international_conference_on_business_market_management_(bmm_2011)/?id=145",

}