A Cognitive Creative Approach to Marketing Management

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

Emneord

@article{d0493190f8ad11db9160000ea68e967b,

title = "A Cognitive Creative Approach to Marketing Management",

keywords = "Markedsf{\o}ring, Markedsf{\o}ringsledelse",

author = "Tore Kristensen",

year = "2006",

language = "English",

volume = "2",

pages = "15--22",

journal = "Innovative Marketing",

issn = "1814-2427",

publisher = "LLC “Consulting Publishing Company “Business Perspectives”",

number = "1",

}