Publikationer pr. år
Publikationer pr. år
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Using Hue as a Clue for Brand Personality: The Effect of Colour on Brand Personality Perceptions
Arnardóttir, M. I. & Sveinsdottir, U. H.
Cand.merc.bcm Brand and Communications Management, (Kandidatuddannelse) Afsluttende afhandling, 2022
Studenteropgave: Kandidatafhandlinger
Fil -
What is the Impact of Xenophobia on Consumers' Predisposition toward Foreign Products?
Framondino, C. & Manino, L.
Cand.soc.sm Service Management, (Kandidatuddannelse) Afsluttende afhandling, 2017
Studenteropgave: Kandidatafhandlinger
Fil -
What Makes a Neighborhood Cool? Establishing a Neighborhood Coolness Scale
Clasen, N. & Clymer, J.
Cand.merc.bcm Brand and Communications Management, (Kandidatuddannelse) Afsluttende afhandling, 2023
Studenteropgave: Kandidatafhandlinger
Fil