Institut for Afsætningsøkonomi

  • Danmark

Publikationer 1978 2019

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2014

Informationsguide Marketing Management: HD 2. del, skriftlige projekter

Cumberland, F., 2014, 236 s. Frederiksberg : Copenhagen Business School, CBS.

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2010

Government and Governance Development in Greenland

Lyck, L., 2010, 8 s.

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Pure Luxury? The Rebranding of Georg Jensen

Karmark, E., Csaba, F. & Beckmann, S. C., 2010, 25 s. Frederiksberg : Copenhagen Business School, CBS.

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Samsung Electronic Corporation

Hansen, T., 2010, 10 s. Department of Marketing. CBS.

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2009

Marketing Future Challenges

Kotler, P., Keller, K. L., Brady, M., Goodman, M. & Hansen, T., 2009

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2007

Nordea Vision 2005: Case Study

Geersbro, J., 2007, Frederiksberg

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Trying to take over Scottish & Newcastle brewery: Case Study

Geersbro, J., 2007, Frederiksberg

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2005

Copenhagen Business School: Center of Market Economics

Pettersson, M., 2005, København

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2000

Porters 5-forces revisited

Ehlers, S., 2000, København

Publikation: AndetAndet bidragFormidling