Investigating Cultural Influences on Natural Scene Perception

Barratt, D. (Foredragsholder), Smith, V. (Foredragsholder)

Aktivitet: Tale eller præsentationForedrag og mundtlige bidrag

Beskrivelse

In a series of eye-tracking studies, we have tested the hypothesis that Westerners attend more analytically to focal objects in a natural scene, while East Asians attend more holistically to backgrounds and the relations between objects. So far, we have collected and analyzed eye-tracking data for participants in Denmark, Russia, and China.
Periode19 okt. 2018
BegivenhedstitelBranding Nations, Products, and Sensory Experiences: How is it all Perceived by Customers and Tourists?
BegivenhedstypeSeminar
PlaceringLimassol, Cypern