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Publication information

Original languageEnglish
Title of host publicationHandbook on Ethics and Marketing
EditorsAlexander Nill
Place of PublicationCheltenham
PublisherEdward Elgar Publishing, Incorporated
Publication date2015
Pages284-301
Chapter14
ISBN (print)9781781003428
ISBN (electronic)9781781003435
DOIs
StatePublished - 2015
SeriesResearch Handbooks in Business and Management

ID: 43902968